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The Lamborghini Urus made its Canadian debut in Toronto, Ontario. With over 300 guests in attendance, the event was held at the Design Exchange in Old Toronto just before the 2018 Canadian International AutoShow.
2017 was a record year in sales for Lamborghini with over 1,300 cars delivered in North America. Sales have increased dramatically in Canada over the past 6 years and with the launch of the Urus, production capacity is expected to double to more than 7,000 units/year worldwide.
The Urus is the first super sports car of its kind in combining the everyday usability of a traditional SUV with bench marking driving characteristics infused with Lamborghini DNA.